5 TO GO

5 to go is a Romanian coffee chain founded in Bucharest in 2015 by Radu Savopol and Lucian Bădilă. The brand quickly gained popularity due to its unique pricing strategy, initially offering all items for a fixed price of 5 RON, which translates to approximately €1 or $1.20. This approach made specialty coffee and a variety of other products accessible to a wider audience. (Wikipedia)